A winning partnership with a student residence

This success story highlights how they have leveraged HousingAnywhere's platform to improve communication with prospective tenants.

Kriti

2 minute read

·

25 Jul 2024

“HousingAnywhere is one of our top performing partners… the platform enhances our ability to convert leads into bookings, ultimately improving our performance and success in the rental market.” - Raquel

As one of the largest accommodation providers in Europe, our partner offers a diverse range of accommodations, including city hotels, student residences, senior residences, camping sites, and vacation rentals. Their commitment to providing top-tier accommodation sets them apart in the market.

This success story highlights how they have leveraged HousingAnywhere's platform to improve communication with prospective tenants, streamline business operations, expand market reach, and increase occupancy rates.

Traditional listing and booking platforms offered limited interaction with potential student tenants and their parents, making it difficult to address specific needs and concerns.

Operating high-quality student residences in Porto with plans to expand to other cities in Portugal, our partner needed to advertise their properties to a global audience. However, traditional rental platforms did not allow effective communication with prospective students and their parents, as these platforms offered limited interaction.

HousingAnywhere approached them, offering a platform that facilitated direct communication with potential tenants. This feature allowed our partner to engage with students and young professionals, understand their requirements, and provide tailored solutions.

The ability to communicate directly with tenants through HousingAnywhere's chat tool proved to be efficient in bridging the gap.

Improved communication: The chat functionality on HousingAnywhere enabled our partner to interact with potential student tenants and their parents, answer their questions, and address their concerns promptly. This personalized approach helped convert hesitant inquiries into confirmed bookings.

Global reach: HousingAnywhere's platform allowed them to reach a global audience of students and young professionals. With around 75-80% of their tenants being international, this global reach was crucial in maintaining high occupancy rates.

Efficient operations: The platform's intuitive interface and features like quick replies and special offers streamlined the listing and booking process. Raquel, who manages these interactions, found the HousingAnywhere platform easy to use and highly effective in managing inquiries and bookings.

“An option that is very helpful to us is sending special offers to the customers. Sometimes we need to adapt pricing based on the duration of the contract and with this tool I can be autonomous”, said Raquel.

Secure payments: HousingAnywhere's secure payment system provides peace of mind. Tenants made their first rent payment through the platform, ensuring their commitment. Subsequent payments were handled directly, simplifying the financial process.

Raquel noted that having “the first month’s rent paid through HousingAnywhere… confirms that the tenant is serious and committed to taking the room.”

Since partnering with HousingAnywhere, the company has seen an impact on their business:

Increased occcupancy rates: HousingAnywhere consistently drives quality leads, contributing to higher occupancy rates in student residences.

Improved tenant experience: The ability to communicate directly and provide personalized assistance has improved the overall tenant experience, leading to positive feedback and increased satisfaction.

Efficient resource allocation: By designating a team member to manage HousingAnywhere inquiries, the student residence has ensured timely responses and efficient operations.

Looking ahead

With plans to expand further in Portugal and potentially other markets, our partner looks forward to continuing their productive partnership with HousingAnywhere.

Interested in streamlining your operations and increasing your residence’s occupancy rate? Sign up with HousingAnywhere.